Spotify – Marketing Oracle Playlist
This Spotify Playlist helped Amanda create, design and build this beautiful deck of Cards.
I’m a secret kitchen dancer… Music transforms me, moves me (physically, mentally and emotionally), it takes me back in time as well as allows me to see my future. Music also inspires and drives me to be a better and an aligned version of myself – Amanda Daniels-Allen
We realise you may have different taste(s) in music, Amanda’s is eclectic. However, we wanted to share it with you, as it may inspire, motivate and move you to do the things you have always dreamed of just like it did Amanda.
Let us know what you think of it over in the Facebook Group.
Earth
Fire
Earth is your Market, the people you serve
Goddess of Earth: Gaia
the mother of all creation, nurturing those she serves
Gaia G1 - Problems
Problems are not hurdles, but the gateway to the next level
Your clients have problems, challenges and goals they want and need to fix, achieve and/or get through.
Gaia G2 - Trust
Trust starts with self and is the foundation of all relationships
Trust is built based on the level of commitment you have to yourself and everything you encounter.
Gaia G3 - Psychographics
The key is in the behaviour of humans…actions speak louder than words
Marketing isn’t about technology (or which platform you’re on). It’s about psychology and understanding the person on the other side of the device or desk.
Fire is your Message, the core of what you do
Goddess of Fire: Hestia
presides over hearth and home, cultivating the core message
Hestia H1 - Pitch
Speak to the heart and the conscious takes over
When delivering your 30, 45 or 60 second pitch, you’re looking to fascinate the senses of your audience, speaking to every element you possibly can WITHOUT selling. Instead look for the glimmer of desire and hope in their eyes.
Hestia H2 - Calls to Action
Bang the drum and when they come, tell them what the next step is
Calls to Action are the steps you would like your people to take. It could be as simple as calling you, emailing, filling in a form, watching a video, booking a coffee or even asking for the sale.
Hestia H3 - Referrals
Ask and you shall receive, but first you must believe and see where it leads
A referral program is intrinsic for you to get your current (and past) clients talking about you, for you. It is one of the best forms of organic business growth.
Wind
Water
Wind is the Media, the channels you use
Goddess of Wind: Aura
swift of foot, she harnesses the breeze to deliver
Aura A1 - Recycle
Repurpose, reposition or recycle to stay fresh
Good content will always be consumed. Great content will be reused, kept and shared.
Aura A2 - Blogging
Let your words flow like a river
Answer a question, challenge, issue or myth your audience may be witness to.
Aura A3 - Customer Experience
You won’t get a second chance as the director of first impressions
How do people experience you, your products, services and brand? Could it be better? The answer is always yes!
Water is your Mindset, the thought waves
Goddess of Water: Aphrodite
born of the sea foam, she generates love to carry you forward
Aphrodite E1 - Beliefs
Beliefs can be changed; you just must be willing
Your beliefs are created by your experiences and/or by other people’s thoughts of you (which are not really your business).
Aphrodite E2 - Journal
Reflect and rationalise your past, future and present
Journaling is a way to see yourself from a different perspective, allowing you to step outside yourself to witness the truth inside.
Aphrodite E3 - Environment
Your habitat promotes survival
Take a knee and review your surroundings.
Energy
Energy is the Momentum and the WILDCARD
Goddess of Energy: Bia
personifying spirit and power, she’s a catalyst of growth
Energy - WILDCARD
Your standards govern the quality of life you live.
Ready to take your Business to the next level?
Book your Unearthing Session with Amanda, get your questions answered and discuss which option is best for you